Brand Personality and Digital Strategy
October 19, 2009 | Comments Off
Melissa Katrincic
Senior Manager, Interactive Digital Marketing and eCommerce
Burt’s Bees
The Synergy of Search and Social Media
October 19, 2009 | Comments Off
Two is better than one
College Kids Are the Digital Demo
October 19, 2009 | Comments Off
Marketing to the campus crowd
Low CPMs Stall Social Network Ad Spend
October 19, 2009 | Comments Off
Big impressions, not-so-big money
Relevant Marketing with Mobile Alerts
October 18, 2009 | Comments Off
Reaching consumers who are ready to buy
The Web Analytics Headache
September 25, 2009 | Comments Off
Understanding and integrating data
Women More Cautious About Spending
September 25, 2009 | Comments Off
Household finances remain a concern
Word-of-Mouth Key for Video Game Industry
September 25, 2009 | Comments Off
Online advertising less influential
Mobile Ad Spending to Gain Momentum
September 25, 2009 | Comments Off
Higher growth rates in 2010–2011
Three Screens of Increased Viewing
September 25, 2009 | Comments Off
TV, Internet, mobile: up, up, up



