Brand Personality and Digital Strategy

October 19, 2009 | Comments Off

Melissa Katrincic
Senior Manager, Interactive Digital Marketing and eCommerce
Burt’s Bees

The Synergy of Search and Social Media

October 19, 2009 | Comments Off

Two is better than one

College Kids Are the Digital Demo

October 19, 2009 | Comments Off

Marketing to the campus crowd

Low CPMs Stall Social Network Ad Spend

October 19, 2009 | Comments Off

Big impressions, not-so-big money

Relevant Marketing with Mobile Alerts

October 18, 2009 | Comments Off

Reaching consumers who are ready to buy

The Web Analytics Headache

September 25, 2009 | Comments Off

Understanding and integrating data

Women More Cautious About Spending

September 25, 2009 | Comments Off

Household finances remain a concern

Word-of-Mouth Key for Video Game Industry

September 25, 2009 | Comments Off

Online advertising less influential

Mobile Ad Spending to Gain Momentum

September 25, 2009 | Comments Off

Higher growth rates in 2010–2011

Three Screens of Increased Viewing

September 25, 2009 | Comments Off

TV, Internet, mobile: up, up, up

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