How and Why Email Marketers Should Integrate Social
July 25th, 2011 // 2:00 pm @ admin
When social media use first took off, many posed the question, “Is social media going to kill email?” But savvy email marketers soon realized they could use social media to their advantage. Here’s how
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Opportunity Calls: How to Effectively Capture Mobile Marketing Conversions
July 21st, 2011 // 3:00 pm @ admin
Smartphone use is exploding, providing new opportunities to connect and engage with target audiences. Learn how to optimize your mobile marketing campaigns, and effectively track and record mobile conversions.
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Embrace Irrationality: A Human- vs. Customer-Centric Approach to Marketing
July 20th, 2011 // 3:00 pm @ admin
Are you ready for the new marketing paradigm that’s emerging? It’s human-centric marketing, an evolution of the current customer-centric approach. And it will change the way we are introduced to and form relationships with brands.
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Creating an Interactive Experience: Trends in Email, Mobile, and Social Marketing
July 19th, 2011 // 3:00 pm @ admin
Today’s customers often rely on social networks to interact with brands. Marketers need to adapt to a customer-centric model and understand consumption patterns across social networks and the total digital ecosphere. Read the full article at MarketingProfs
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Six Do’s and Don’ts of Email Design
July 18th, 2011 // 3:00 pm @ admin
Without a well-crafted, clear, and consistent email design for your brand, your messages could be lost–or ignored–in the vast digital space. Here’s how you should and shouldn’t design your emails to get results.
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How to Evolve Your B2B Customer Experience Using Images
July 14th, 2011 // 3:00 pm @ admin
Do you know why your customers behave as they do? People tend to have difficulty explaining exactly why they like a product, but using images can help you get to the root of the real drivers of customer behavior.
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Four Simple Ways to Increase Website Conversion Rates
July 13th, 2011 // 3:00 pm @ admin
Want to improve your website’s conversion rate? First, you’ll need a professionally designed website that’s been built with SEO in mind. Then, use these four tips to boost conversions and turn your visitors into customers
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Want to Create Email Marketing Value? Check Out the Direct Mail in Your Mailbox
July 12th, 2011 // 3:00 pm @ admin
Direct mail certainly isn’t what it used to be, but email marketers can apply many of the theories used for direct mail campaigns to increase the value of their email marketing. Consider these key lessons.
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How to Find and Target Your Ideal Prospects on the Web
July 11th, 2011 // 3:00 pm @ admin
Wouldn’t it be good to know who your ideal prospects are before sending out emails, newsletters, tweets, or Facebook fan-page invites? Learn how to identify, find, and market to the right customers.
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How to Sell Ad Space on Your Website
July 7th, 2011 // 3:00 pm @ admin
If you have a website that gets a good deal of traffic but generates no money, placing ads on your site may be the key to success. Learn how ad type, placement, and location can boost your website revenue. Read the full article at MarketingProfs
Read More »Category : CPA &Online Marketing Articles
