You Put Your Aardvark In My Twitter (Bonus: Interview With Founders) (TechCrunch)
July 9, 2009 | Leave a Comment
Yesterday we sat down with two of Aardvark’s founders, Max Ventilla and Damon Horowitz , to get an update on the company and learn about today’s integration of Aardvark into Twitter . Aardvark is a question an answer service with a twist. Instead of services like Yahoo Answers where the anonymous masses try to answer your questions (resulting in mostly spam), Aardvark sends questions to your …
Linking and Statistical SEO Tools (SEO Chat)
July 9, 2009 | Leave a Comment
This is the third part of our four-part article series on SEO tools. In the last two parts we reviewed keyword research tools content management systems image search tools ranking checkers analytics tools social media tools and online copy writing tools. In this third part we list link building tools and statistics tools…. Adobe Solutions for Higher Education Prepare Your Students for a …
Meaning-Making in Landing Page Optimization
July 9, 2009 | Leave a Comment
We all want to create “meaning” and see the larger patterns in our tests that can apply to other circumstances. But the world is very complex, and trying to generalize universal truths from a single landing page test result is often a horrible idea. …
Are 5 Sites Better than One?
July 9, 2009 | Leave a Comment
What’s better, having one big site covering five niche topics, or five niche sites that somewhat compete against each other? Having multiple sites is not a bad thing, if you’ve set them up correctly, and it’s possible to rank multiple sites for the same long-tail keyword. …
Top Signs Your Site Isn’t Ready for Prime Time, Part 2
July 9, 2009 | Leave a Comment
We’ve already looked at three of the common failings of Web sites for “newbies” who are trying to figure out SEO. Now let’s look the title tag, domain age, and link building to see if your Web site is ready for prime time. …
Customer Service in Social Media
July 9, 2009 | Leave a Comment
By participating the right way in social media, you can set yourself up for some great rewards. Being in the right place, at the right time, and having a plan for dealing with negative issues can be a great way to use social media channels for your business. …
Blogs and Blogging 101, Part 2
July 9, 2009 | Leave a Comment
One of the best ways to approach your blog posts is to put yourself in the shoes of your followers and identify a question they might have. Your assignment is to answer that question with a post. …
Is Twitter Killing Other Online Activities?
July 9, 2009 | Leave a Comment
The world may be all a-Twitter, but it seems the inordinate amount of time now spent there is costing other places traffic. Given the social aspect of Twitter, it could be a forum killer long before it becomes a serious threat to Google. …
PageRank Sculpting: Welcome Back to High School Hell
July 9, 2009 | Leave a Comment
Google’s new rules affecting PageRank sculpting bring us back to high school. Instead of letting us vouch for our cool friends and disavow the geeks who want to hang out with us, Google is now punishing us for being one of the cool kids. …
Balancing Efficiency and Volume in Paid Search
July 9, 2009 | Leave a Comment
On a daily basis, paid search managers must balance efficiency and volume in an effort to meet the goals of the campaign. There is no right or wrong decision; there is only what is right for your business at that time. …
