Browsing Month February, 2009

Some of the Best PPC Advertising Tricks for Better Click Through Ratio

February 26th, 2009 // 1:39 pm @

Naman Jain posted: Having good content in your site and compelling l;anding page is a good thing that helps in the process of lead generation, but what comes before all this is the success of the website;s ad. The paid advertisement that is placed in the search engines are called the paid ads or PPC [...]

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Category : PPC

Sitelinks FAIL

February 26th, 2009 // 4:12 am @

&h=95&w=95&zc=1&q=80&bid=1" alt="Sitelinks FAIL" class="fll" style="margin-right:10px; margin-bottom:10px" />

Came across this today & had to share it.

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Category : Affiliate Marketing News

Using PPC Ads That Attract More Clicks

February 23rd, 2009 // 6:10 pm @

Bjorn Brands posted: Pay-per-click (PPC) advertising is the single most powerful direct-response marketing tool that has ever existed. For the first time ever, any business can directly compete with the world’s largest brands to acquire targeted traffic. While PPC advertising has huge potential to deliver tremendous sales and profits, not a lot of people know [...]

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Category : PPC

Google, Yahoo, Microsoft All Show Search Gains (PC Magazine via Yahoo! News)

February 22nd, 2009 // 11:47 pm @

Whether they’re searching for jobs or video clips of Britney Spears, Americans conducted 13.5 billion online searches at the core search engines in January, the majority of which were done via Google, according to Wednesday data from comScore.

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Category : Search Engine News

The Little Engine That Could? Yahoo Paid Search Adds Video and Pictures, Trying for More Clicks (AllThingsD Online via Yahoo! Finance)

February 22nd, 2009 // 11:47 pm @

Yesterday, Yahoo celebrated the fifth anniversary of the launch of its own search engine with some good news about its market share and by jazzing up its paid listings today with a plan to now include pictures and video.

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Category : Search Engine News

Compete Confirms Tiny Chink In Google’s Armor (WebProNews)

February 22nd, 2009 // 11:47 pm @

Due to the recession, the idea of a 0.3 percent drop sounds like nothing at all; plunges of 5, 10, and 20 percent are the norm now.  Still, Compete has released its description of the search market in January, and the report’s sure to turn a few heads with that exact figure.  read more

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Category : Search Engine News

Popular Start Pages: (Speed TV)

February 22nd, 2009 // 11:47 pm @

For iGoogle, My Yahoo, My MSN, and Windows Live, just click on the corresponding button for the feed below and a reader will be added to your custom start page. You can get even more specific in your news feed by cutting and pasting the specific feed URL into your start page RSS reader properties.

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Category : Search Engine News

Why Hulu Is Winning the Online Video Race (Newsweek)

February 22nd, 2009 // 11:47 pm @

Hulu, founded by NBC and Fox, has become a better moneymaker than Web darling YouTube. The moral: better content wins.

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Category : Search Engine News

SEO: a Process NOT a Project (Search Engine Journal)

February 22nd, 2009 // 11:47 pm @

Organic search engine optimization (SEO) is not a one time project, it’s a process. Similar to a garden, you must tend to it. Sometimes you have an existing garden where the weeds have grown over or nothing is growing. Sometimes you just have a section of yard you are going to rope off, till, then [...]

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Category : Search Engine News

Get More Attention with Legal PPC Ad Symbols

February 22nd, 2009 // 11:47 pm @

Have you ever tested out non-alphanumeric symbols in your PPC ads? Google discourages the use of certain symbols, but others are still allowed. …

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Category : Search Engine News

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